Chalet Cretet

Project Case Study: Designing the Visual Brand Identity of Chalet Cretet


We are delighted to present the case study of the visual brand identity project for Chalet Cretet, a captivating mountain retreat located in Meribel. With a strong emphasis on incorporating the mountain spirit and owner's desire to stand out with a unique identity, we embarked on the journey of creating a visual brand that truly captures the essence of this remarkable chalet.


Creating a Design System

Before approaching a redesign we needed to define our style guide to exist as a unified design language. After creating our new design language we were about to build out cross functional UI components.

Futura Demi
component library


Our objective was to design a logo that not only reflects the majestic beauty of the surrounding mountains but also embodies the distinctiveness and uniqueness of Chalet Cretet. The owners expressed their preference for a visual identity that captures the mountain spirit and sets their property apart from others in the area.

Logo Design

To create a logo that encapsulates the mountain spirit while maintaining a sense of uniqueness, we carefully crafted a design that combines elements inspired by the breathtaking Meribel landscape. The logo features an artistic representation of the mountain peaks, intertwined with the letter "C" to form a visually striking and distinctive mark. The color palette, predominantly bronze, reflects the natural tones, further enhancing the connection to the environment and adding a touch of elegance.

Execution and Impact

The final logo design for Chalet Cretet has successfully surpassed the set objectives. Its integration of the mountain silhouette and the letter "C" creates a visually captivating and memorable symbol that represents the unique charm and identity of the chalet. The bronze color palette adds a sense of sophistication and luxury to the logo, enhancing its visual appeal and setting it apart from competitors.


Designing the visual brand identity for Chalet Cretet was an exhilarating endeavor. By incorporating the mountain spirit and infusing the logo with a touch of uniqueness, we have created a visual identity that truly sets Chalet Cretet apart. The owners' preference for capturing the essence of the mountains, along with the use of a bronze color palette, has been beautifully realized, resulting in a logo that reflects the chalet's exceptional character and appeals to guests seeking a one-of-a-kind mountain getaway in Meribel.

do the honors,
hover over the button!


do the honors,
hover over the button!


do the honors,
hover over the button!


Ready to transform your hospitality business?


Whether you're seeking a striking logo or an all-encompassing branding and marketing package, we offer bespoke solutions tailored to meet your unique requirements.
Q: What services DO YOU OFFER?

A: We offer a holistic suite of services specifically designed for vacation rentals. Our integrated solutions encompass everything from brand strategy and visual identity creation to website design and advanced digital marketing initiatives. Our offerings also extend to professional photography and videography, content creation, and data analytics for a comprehensive, ROI-focused approach.

Q: How can YOU help in creating a strong brand for my vacation rental?

A: Building a robust brand is more than just visual aesthetics; it’s a strategic endeavor. Our team collaborates with you to develop a tailored brand strategy that not only encapsulates the unique essence of your property but also resonates deeply with your target audience. Through services such as logo design, visual branding, and multi-channel marketing, we craft a compelling and memorable brand experience that fosters loyalty and leaves a lasting impression.

Q: Can you help improve the online presence AND BOOKINGS of my vacation rental?

A: Absolutely! We specialize in creating visually arresting, user-friendly websites that are optimized for high conversion rates. Our designs are mobile-responsive and integrate seamlessly with booking systems to simplify the guest reservation experience. Coupled with our data-driven SEO and digital marketing strategies, we'll not only enhance your online visibility but also significantly boost your booking rates.

Q: How can you enhance the marketing efforts for my vacation rental?

A: We offer bespoke digital marketing solutions designed to elevate your property’s online presence. Utilizing a mix of SEO, targeted advertising, and social media campaigns, we drive high-quality traffic to your site. Our content services include persuasive copywriting, captivating visuals, and storytelling that collectively serve to amplify your brand’s voice and promote engagement, ultimately increasing bookings and revenue.

Q: How can you help my vacation rental stand out from the competition?

A: In a crowded marketplace, differentiation is key. We employ a strategic blend of branding, design, and marketing to carve out a unique space for your property. Through meticulously crafted visual elements, compelling storytelling, and focused digital marketing, we build a unique brand identity that captivates guests and stands head and shoulders above competitors. By presenting your property’s unique attributes in an unforgettable way, we help you attract more bookings and create a lasting bond with your target audience.

Q: What can I expect when working with you?

A: Partnering with us guarantees a collaborative, tailor-made experience. We invest time to understand your specific needs, objectives, and vision, ensuring that our multifaceted solutions are aligned accordingly. With a keen eye for detail and a commitment to exceeding expectations, we guide you through every stage of the project, from conceptualization to implementation, to realize a final product that not only meets but surpasses your aspirations.